Boost your Business Social Media

social media on mobile

Facebook, Twitter, LinkedIn, Pinterest, Instagram – there’s so many social media platforms out there, so how do you decide which ones are good for your business? In the digital age we’re living in, social media has the potential to dramatically increase the way your company performs. It also helps to build strong relationships with your consumers as you can effectively communicate with them at the click of a button. Before you start, it’s important for you to understand the difference between the various tools, and how each one helps to target your ideal market in a specific way.

Read More

10 Quick Ways to Create Great Content

Blogs allow businesses to showcase to their audience what they’re about, the benefits of their services in greater detail, as well as putting across an expert opinion on developments in their industry.

Read More

Increase your business’ visibility online with PPC

Stand out online with effective and professional marketing. PPC campaigns are a great way for you to jump above your competition on search engines. It’ll help you to be found in the most prominent places, and the potential return of investment knows no limits. More than 400m searches happen within the UK every day – take advantage of this and get your business recognised.

Read More

Social listening and how it can help your business

Is your small business taking advantage of the benefits of social listening?

Social listening means paying attention to what people are saying online — about your business, your brand, your industry and more. Most of all, social listening helps give you a direct line into what your customers and prospective customers are thinking and feeling.

A recent survey took a closer look at why businesses use social listening and how it benefits them. Here’s what you need to know.

Read More

Brand name bidding

When I was living in Amsterdam, I would often frequent a cocktail bar near my house. Lovely little place, amazing cocktails, great atmosphere and amazing staff. The purpose of the bar was that it was meant to portray a Prohibition Bar. So that meant no windows, no visible door to get in, no signs, no brand, no nothing. There was literally no way of finding this place if you didn’t know about it. The novelty of being inside this bar was mesmerising, there was nothing like it. I think on my first visit I asked someone why they didn’t have a sign or shop front and they said, and I quote; “they didn’t want to be found”. I was gobsmacked at this, what kind of business doesn’t want to be found I thought to myself.

Read More