How to Give Instagram a Creative Boost

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Instagram has evolved into much more than just a photo sharing platform. Boasting 500 million worldwide active users per day, the app is a marketing opportunity that can no longer be ignored by businesses.

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17 Common Content Marketing Mistakes and How to Avoid Them

More and more businesses are learning the value having a great content marketing strategy to their brand. From blogs to social media posts, creating content is an ideal way to show your knowledge and authority within your industry. In turn, this will generate trust and generate leads and conversions.

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Why You Need to Follow Your Brand’s Competition

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Although no one knows your brand better than you, it never hurts to keep an eye on what your competitors are doing. From small businesses to major corporations, everyone can benefit from looking at what others in their industry are doing. As well as helping to distinguish your brand, keeping up-to-date with your competition may also provide inspiration and opportunities for your own activities.

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