How to Keep Your Blog Relevant and up to Date

A high-quality blog is one of the best ways to connect with your customers on a human level. This connection is created by sharing content with them in a friendly, more relaxed way, and this can lead to closer relationships between you and your customers in the future. To ensure that the quality of this connection is maintained, you need to keep your blog relevant, up to date, and current.

Throughout this blog, we’ll talk you through how to keep this high level of relevance, explaining the tips and techniques used to reach customers time and time again. From updating content regularly to learning from customers and competitors alike, there are lots of ways to improve your business blog.

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10 Quick Ways to Create Great Content

Blogs allow businesses to showcase to their audience what they’re about, the benefits of their services in greater detail, as well as putting across an expert opinion on developments in their industry.

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You won’t believe how much we love our smartphones

How much do consumers love their smartphones? Probably even more than you think. A new study that looked at how baby boomers and millennials feel about their smartphones has some insights that will not only shock you, but can also help you more effectively reach smartphone users as customers.

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Mistakes to Avoid When Starting to Sell Online

Customers expect a certain standard of website design and usability, especially when shopping on eCommerce websites. If you make too many design and functionality mistakes, you will not only lose customers, you will harm your long-term reputation.

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Keys to building your brand recognition

For many small businesses, breaking into a competitive market is a major hurdle. Coming up against big-name competitors may be daunting, but remember, they were once exactly where you are now. Although there are many aspects involved in becoming a well-known and distinguished company, building your brand recognition will play a big part in your future success.

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6 reasons why blogging is great for small businesses

A blog is an online platform where you’re able to create your own little space on the web. Whether you’re using it for business or personal posting, blogging is something to grab with both hands! It’s a powerful tool that enables your audience to find out more about your company, products, or services.

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