Posts Tagged ‘Marketing’
Is Facebook Advertising For your Small Business?
When it comes to marketing, there are two things we know for sure. You have to do it and it costs money. Sometimes lots of money.
Read MoreWhat is Web.com’s Smart PPC Concept?
Smart PPC is a concept Web.com invented by harnessing the combination and power of artificial intelligence (AI) and human creativity. Smart PPC is about making changes that are data-driven.
Read MoreWhy Is Grammar Important Anyway?
There are many stumbling blocks when it comes to writing content. Whether it’s for a website, social media channel, or a blog, you may come across some of the same issues.
Read MoreHow to Keep Your Blog Relevant and up to Date
A high-quality blog is one of the best ways to connect with your customers on a human level. This connection is created by sharing content with them in a friendly, more relaxed way, and this can lead to closer relationships between you and your customers in the future. To ensure that the quality of this connection is maintained, you need to keep your blog relevant, up to date, and current.
Throughout this blog, we’ll talk you through how to keep this high level of relevance, explaining the tips and techniques used to reach customers time and time again. From updating content regularly to learning from customers and competitors alike, there are lots of ways to improve your business blog.
Read MoreYou won’t believe how much we love our smartphones
How much do consumers love their smartphones? Probably even more than you think. A new study that looked at how baby boomers and millennials feel about their smartphones has some insights that will not only shock you, but can also help you more effectively reach smartphone users as customers.
Read MoreJoel’s week at Web.com
This week we have had Joel Harrison (15) from Egglescliffe School completing his work experience with us. Joel has been spending some time with every area of the business from Sales to Marketing to Business Intelligence and is doing a fantastic job so far!
Read MoreWhy you need a marketing plan
Marketing plans aren’t just for the big businesses – every small business should have one, too. Here are some important reasons why taking the time and effort to develop a marketing plan, is a good idea for every small business owner.
Read MoreHow to write more effective marketing copy
There’s no doubt about it: good copy sells. The most effective marketing copy transforms uncertain readers into your best customers. When your copy reflects the quality of your product, consumers will take notice. That’s what makes the written content of your website one of the most important things to focus on.
So, how do you write marketing copy that converts curious readers into serious sales? The best copy follows a few important rules to keep content focused, clear, and appealing.
Read MoreIs online marketing suitable for new businesses?
In this day and age, small businesses are able to thrive due to the many ways in which they’re able to get their small business out there. So, in a simple word, yes – online marketing is essential for promoting your newly found company. The UK is a smartphone society, and consumers often use portable devices to be able to find what they’re looking for while on the move.
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